8/18/2010
tED Announces 2010 Best of the Best Award Winners
tED magazine has named the winners of the 2010 Best of the Best
Marketing Awards Competition. The Best of the Best Awards recognize the
electrical industry’s top marketing initiatives in 12 different categories.
Companies compete with those of similar sales volume in each category.
This year’s awards represent the finest marketing efforts in the electrical
industry for campaigns that took place during 2009. Of the more than 360 entries that were
submitted for this year’s competition, there were 59 award winners. The awards
were presented during NAED’s 2010 AdVenture Electrical Marketing Conference,
which was held at the InterContinental Chicago Aug. 16-18, 2010.
One distributor and one manufacturer were chosen to represent the overall
best marketing practices of the electrical industry. The Best of the Best
Overall Winners were:
- Distributor: Van Meter Industrial (VMI), Cedar Rapids, Iowa. The company earned Best of the Best
individual awards in Public Relations/Community Outreach for its “Fast Lane
Friday” event and in the Brand Awareness category for its “Power of Many”
campaign.
- Supplier: Legrand/Pass & Seymour. The “Tails, You Win”
campaign captured awards in two categories – Direct Promotion and Product
Launch.
View a full list of winners here. Details on how you can enter next year’s Best of the Best
competition will be released in October.