Missouri River Conference

September 26-28, 2021 |Camden on the Lake Resort
Lake Ozark, Missouri



NAED's Missouri River Conference is a community of electrical distributors, manufacturers, and manufacturer reps from the Midwest dedicated to education and networking opportunities.
Who Should Attend
This is the ideal conference to connect with all electrical product trading partners in the Midwest. We recommend the following groups attend – upper and middle management, regional sales, operations, and branch managers from distributors, manufacturers, allied partners, and manufacturer reps.
Schedule at a Glance



Gregory Tall

Gregory Tall is a high-energy trainer and facilitator who helps people become better communicators. Throughout his career, Gregory has been a trusted people solutions provider to high-level decision-makers at rapidly-growing businesses. More simply put, Gregory has spent lots of time being a value-added partner for the most demanding leaders and executives. Some of Gregory's past employers include Sapphire Technologies, AT&T, Roosevelt University, and Teach For America. Since launching the Gregory Tall Company in 2015, he has delivered training for a wide range of associations and businesses including the Associated Equipment Distributors, the Mechanical Contractors Association of Eastern Missouri, Molex, Navistar, and UGN Automotive. Participants in Gregory's workshops can always count on getting two things: actionable takeaways about how to communicate with customers and other stakeholders in the most compelling way, and a learning experience driven by high-energy delivery, interactive facilitation, visual storytelling, and integration of media & technology. 

Gregory holds an M.BA. from Roosevelt University, a Bachelor's Degree from the University of Illinois at Urbana/Champaign, and has earned the Professional in Human Resources (PHR) designation. He is also an avid reader & walker, a public radio junkie, the owner of a growing collection of vinyl albums, and someone who absolutely insists on having a chocolate chip cookie. Every. Single. Day.


Session Description: "Cause Breakin' Up is Hard to Do"

Retain B2B Customers With A Service Experience That Proves Your Love

Sales and service are dead. In the global marketplace, service sells. If your business is like many others, 80% of your sales are generated by just 20% of your customers. That means your business’s growth relies on its ability to acquire and retain customers that love you. How do you make it happen? By delivering a best-in-class customer service experience! Forget about trying to underbid competitions: you can never cut your way to higher profitability. This session focuses on using a proactive and consultative approach to B2B customer service that will help you deliver an experience that will be a true competitive advantage. 

Attendees will take away actionable ideas for how to...

  • Build a deeper understanding of your customers' business
  • Go from being a transactional vendor to a relational partner
  • Leverage service as a value-added competitive advantage


Event Pricing


Early bird price *
Regular Price*- $510


Early bird price *
Regular Price*- $610


Early bird price *
Regular Price*- $305


Early bird price *
Regular Price*- $710

  • Cancellations received in writing at NAED 7 days prior to the conference will be charged a processing fee of $100 per registrant canceled.
  • NO SHOWS (registrants who do not attend the conference and have not canceled 7 days prior to the conference) WILL NOT RECEIVE A REFUND.
  • Email cancellations to
  • For sponsorship opportunities, contact Megan Baldwin at

Optional Event Functions

Golf Scramble at the Cove — Lodge at Four Seasons
Monday, Sept. 27; 12:00 p.m. tee time
Price: $110 (includes lunch)
Cruise on the Lake and Lunch
Monday, Sept. 27; 12:00 p.m.
Price: $95


Camden on the Lake Resort

2359 Bittersweet Road
Lake Ozark, MO 65049
Toll Free: 573-365-5620

Price per night: $189.00
Tax rate: 11.475%
Resort fees: $12.00
Check-in/check-out: In 4PM / Out 11AM
Cut off for reservations: 9/3/2021

Hotel Cancellation Policy: If you must cancel your reservation, you must do so by 4PM (local time) seven (7) days prior to scheduled arrival date. In the event you do not contact the hotel, the cancellation fee is subject to your entire deposit or equal to one night room rate; reservations cancelled three (3) days or less prior to arrival will result in charges & forfeiture equal to the entire stay.


Call 888-365-5620 and identify yourself with the National Association of Electrical Distributors or NAED MO River Conference


ONLINE at with Group ID NAED0921.

  • From the Camden Home page, click on the Book Now/Check Rate button (right side of page)
  • On the Guests & Rooms page, enter the number of guest(s) staying, select Group Attendee and click on the drop-down arrow next to the Add Group Code box and enter Group ID: NAED0921, then click ADD button to ensure you get the special group rate.
  • Click Select & Go to Next Step
  • Select your Check In & Check Out dates and click Confirm Date
  • Continue by following the prompts... 

*NOTE: If guests request additional dates that are NOT contracted, please contact the hotel directly at 573-365-5620 to check availability of group rooms. 








In September, temperatures will range from highs in the low 80s to lows around 60.



Resort/Business Casual