Search:

For decades, the NAED PAR Survey  has provided distributors with critical financial benchmarks to evaluate their companies’ performances year after year. The 2025 survey is now open and can be completed at www.NAEDPARReport.com.  

Distributors, see how your margins, employee spend, and other important operational metrics stack up to the industry! 

Survey Interest Form: 
For planning purposes, please answer the following questions regarding the 2025 PAR Survey:

 

 

As a thank you for completing the survey, each participating company will receive the complimentary  Industry Overview  (PDF only). Your company can also select from three reporting bundles that provide even more reporting information and capabilities: 

  • Basic Bundle:  Includes the Industry Overview PDF and access to an online portal for your individual Company’s Performance Report and more tools to customize reporting results, see performance graphs, and export data tables in an Excel spreadsheet.  
  • Select Bundle:  Includes all the options of the Basic Bundle plus your Company’s Executive Summary.
  • Premium Bundle:  Includes all the options of the Basic and Select Bundle reporting, plus the White Glove Service, in which the Industry Insights team will help you and your team complete the survey via a 90-minute Zoom session. This option is great for first-time participants who would like extra guidance. 

Don’t forget!  Companies that submit completed surveys by the April 25th deadline will receive preliminary results ahead of the final report’s publication via the online portal. 

 

Participation is Simple  
Survey questions are available via the secure web portal at  www.NAEDPARReport.com. We know that distributors are busy so there are several options to submit responses:   

  •  Online survey form via the portal
  •  Upload the completed PDF or Excel versions through the portal
  •  Email or fax or email your completed surveys to Industry Insights
  •  If you’re prepared to share your financials with Industry Insights, they can also complete the survey for you through the Exclusive PAR Package.

 You may come back as many times as you need to complete the survey.  

 

Costs  
If you are a member of NAED and/or AD, it is free to participate! Survey participants will receive the comprehensive Industry Overview Reports at no cost. Reporting bundles include a variety of options to best suit your needs as you evaluate your financial performance in 2024.  

If you choose the Basic Bundle, you’ll receive an Individual Company Report (via the online reporting tool) for $549, or, add the Executive Summary with a more personalized analysis with the Select Bundle for $759. The Premium Bundle includes these reports along with the White Glove Service for $959. Please reach out to NAED’s Member Engagement Team with questions.  

For NAED and AD companies that DO NOT complete the survey, only the Industry Overview Report PDF will be available in June for $799. 

 

Who Administers this Survey?  
Industry Insights is an independent third-party research provider that collects, analyzes, and compiles the NAED PAR Report. NAED will never see your individual financial data. Industry Insights has been serving trade and professional associations since 1980. They process more than 100,000 survey forms annually with the utmost concern for security and quality data collection. They guarantee your data will be held strictly confidential.  

Surveys can be emailed to  Scott Hackworth, CPA, Senior Vice President.  

 

For questions about participating in the survey, contact NAED’s Member Engagement Team at  memberengagement@naed.org or visit  https://www.naed.org/par.  

 

The deadline to complete the survey is April 25, 2025. 

 

The 2024 Industry Overview Report is available here  (as an NAED member, please log into the NAED store to receive member pricing). If your company participated, or you have any questions, please contact Member Engagement.